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Explain about the words of Schiffman and Kanuk about Market Segmentation. In wordings of Schiffman and Kanuk as, “This is the process of dividing a market within distinct s
Communication Differences Having identified need to communicate with several different audiences, it seems appropriate to conclude this opening module by examining differences
The motor car retail industry is one that is always facing numerous challenges. For car dealer businesses to survive, they must clearly demonstrate to consumers that they represen
Characteristics of the promotional types: Factor Advertising Publicity Personal selling Sales promotion Audien
#ques1. “Consumer mind is a Black Box” –Discusstion..
How to promote a new brand?
Explain about the Individual Customer Marketing. Individual Customer Marketing: As a marketers detects as several segments as there are consumers then each segment is com
Explain about the concept of value. Concept of Value: Various customers look for different benefits from identical product. Thus, the value of a product differs by one cus
what are the 7 p''s of green trends
Evaluating the degree of urinary obstruction: D.P. is a 63-year-old man who has been experiencing progressive difficulty with initiating the urinary stream and frequently need
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