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The assessment for this module is to produce the elements of a sales plan. The case study assesses your understanding and ability to construct a sales presentation plan and correct
prepare a marketing plan
State the Objectives of marketing communications Objectives of this module are to: Examine concept of exchange in the marketing context; Assess role of promotion in t
State about the term - Advertising Advertising is the most usually used tool for informing the present and prospective consumers about the product, its quality, availabilit
explain what you understand by market segmentation?
Determine in brief about Marketing communications Marketing communications are a management process through which an organisation engages with its numerous audiences. By under
what you mean by core concept marketing?and types
concepts of core market?
Question : (a) What is a knowledge management strategy and what are the basic questions that one needs to ask before developing such a strategy? (b) Using the RICE model,
assignment
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