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Explain about the cultural factor in the consumer behaviour. Cultural Factor: This factor affects the consumer behaviour through his culture, social class and subculture.
This is a practice where one firm sells the similar product at several prices in several markets.
difference between marketing efficiency and marketing effectiveness
explain Henry Assael Model of buying decision behaviour along with diagram
State the Pricing and factors affecting pricing decisions Price is the consideration in terms of money paid by consumers for bundle of benefits he/she derives by using service/
suggest how cultural values, beliefs and behaviour affect m,the marketing mix of a large bookstore chain
What are the components of value delivery? Use practical examples to illustrate your knowledge.
Question: a) Under what conditions might a marketing firm select to use the following distribution strategies? Intensive distribution, Exclusive distribution, and Selec
Ad-effectiveness using a communication Objective is not sufficient in Itself: - Some advertisement may perhaps achieve communication objectives however may not promote sales. Some
please give example
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