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What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
what is test marketing ? Explain various approaches that are followed by FMCG company in test marketing..?
What is life style in the consumer behaviour? Life Style: This is a pattern in that people live and spend their time and money. These are depends on consumer’s learning,
Explain the term Business-to-Business Advertisement with examples. Business-to-Business Advertisement: • Promote plant & machinery, raw materials, spares etc. • Technic
Figi Fabricating Company is reviewing the economic feasibility of manufacturing a part that it currently purchases from a supplier. Forecasted annual demand for the part is 3200 u
understand concepts with examples of need,want,demand
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The use of Celebrity Endorsers: Your major headings should include the following: • Title Page • Table of Contents • Introduction • Literature Review • Analysis • Future Re
which retailers have the strongest image and equity in your mind? Think about the brands they sell. Do they contribute to the equity of the retailer? conversely, how does that reta
Q. Subjective method for measuring advertising Effectiveness? Subjective method for measuring advertising Effectiveness: - There are a variety of methods given by different e
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