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Question 1: Brand loyalty is the customer's conscious or unconscious decision, through intention or behaviour, to repurchase a brand continually. In today's highly competitive
What is strategic control in MIVE? Strategic control: The balance of efficiency control is strategic control. This weighs the overall and long-term marketing plan in visi
Question 1: (a) Define the following terms: (i) e-commerce (ii) e- business and (iii) e-marketing (b) Discuss the benefits that: i. buyers get from the use of e-c
A rectangular solid block of ice is melting such that the height is always twice the edge of the square base. Find the expression for the instantaneous rate of change of surface ar
what is the square root of 9?
Nike's use of "sweatshop labor" in Southeast Asia led to a wave of protests against the company in the United States. Not only did this hurt Nike's reputation, but it also adversel
Question: a) Explain why service personnel are a source of customer loyalty and competitive advantage. b) Discuss the customer cycle of failure in a service organization.
Determine the Cost Based Pricing Under this method, price of product is fixed by adding the amount of desired profit margin to the cost of product. If a specific soap costs the
how to write matlab code for market clearing price?
place/distribution is a crucial aspect of the marketing mix.discuss this marketing mix variables and how attention to its (place)is necessary despite the fact that it increases the
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