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Q. Steps in the marketing process?
There are a range of alternative models however that of AIUAPR which most directly links to the steps in the marketing/promotional process is frequently seen as the most generally useful
This is an extremely simple model and as such does apply quite generally. Its lessons are that you can't acquire repeat purchasing without going through the stages of building awareness and then obtaining trial use which has to be successful. It is a pattern that applies to all repeat purchase products and services industrial goods just as greatly as baked beans. This easy theory is rarely taken any further - to look at the series of transactions which such repeat purchasing implies. The consumer's growing experience in excess of a number of such transactions is often the determining factor in the later - and future - purchases. All the succeeding transactions are therefore interdependent - and the overall decision-making process may consequently be much more complex than most models allow for.
Export of computer Software : Export of Computer Software in physical form is done on GRPP forms. Export of computer software in non-physical form should be declared on SOFTEX fo
what will be the scope for the above study for imc in b2b market domain and SWOT analysis,future growth and prospects of the study
Q. Why must a marketer need to understand the customer evaluation process? The answer lies in the type of information that the marketing team needs to provide customers in diff
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What is causal designs Causal research is most appropriate when research objectives include need to understand the reasons why certain market phenomena happen as they do. To m
Question 1 Explain the concept of Service mapping with example Question 2 Write a short notes on- Factors that influence customer expectations Pricing strategies
Develop vision, mission, objectives and measures of these (a) In layman's language define the terms vision and mission statement and values and how the effectiveness of these c
PORT PROCEDURES : Export cargoes can be brought into the port only after the ship has been all owned a berth and declared for loading. Some port authorities in India require the s
mention and explain five measures that will make a displeased customer patronize the school canteen
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