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What is the drawback of selling concept? Selling Concept : Drawback: Selling relies onto buyer’s manipulation. All the buyers can’t be manipulated and a buyer can’t be ma
explain the various approaches that are followed by fmcg companies in test marketing
The balance of the communications mix Role of advertising and sales promotions in business-to-business communications is mainly to support personal selling effort. This cont
Question: a) Describe the differences between traditional marketing communication strategies and service business communication strategies. b) Show the key planning conside
consumer mind in a block box
explain the various approaches that are followed by FMCG companies in test marketing
Advantages of the middleman: 1. Easy to understand the needs and wants to consumers: use of the brand makes it very easy for the middleman to understand the needs, want
please give target market assignment (introduction, content topic note and aknowledgement)
Q. Subjective method for measuring advertising Effectiveness? Subjective method for measuring advertising Effectiveness: - There are a variety of methods given by different e
What are some benefits of a firm by retaining its customers? A firm accrues several benefits by retaining its customers are as give below: Increased Revenue: it increases
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