State the pricing and factors affecting pricing decisions, Marketing Management

Assignment Help:

State the Pricing and factors affecting pricing decisions

Price is the consideration in terms of money paid by consumers for bundle of benefits he/she derives by using service/product. In simple terms, it's the exchange value of services and goods in terms of money. Pricing (determination of price to be charged) is another significant element of marketing mix and it plays a vital role in the success of a product in market. If the price fixed is high, it's likely to have an adverse effect on sales volume. If, conversely, it is too low , it would adversely affect the profitability . Therefore, it has to be fixed after taking various aspects into consideration

 


Related Discussions:- State the pricing and factors affecting pricing decisions

Marketing manager, As marketing manager you have been assigned to promote a...

As marketing manager you have been assigned to promote a new product of beer. Your competitors are Angkor & Cambodia beer. Describe the factor that you would have to deal with to

Product assignment, You are actually a product. Like all products, "you" mu...

You are actually a product. Like all products, "you" must be marketed for success. Write your own mission statement about your career and a goal statement of where you see yourselv

Assignment 5, 1. Nike is one of the most recognized and loved brands in the...

1. Nike is one of the most recognized and loved brands in the world. Based on the definition of a brand, how does Nike epitomize a good brand? 2. Brands grow over time, but should

Define the exchange process, Define the Exchange process Exchange proce...

Define the Exchange process Exchange process is developed and managed by researching consumer/ stakeholder needs, identifying, selecting and targeting particular groups of stak

What is decline stage in marketing strategies, What is Decline Stage in mar...

What is Decline Stage in marketing strategies? Decline Stage a. Know the weak and weakest products. b. Prop unprofitable customer group. c. Harvesting the investmen

Show the disadvantages of support media, Q. Show the Disadvantages of Suppo...

Q. Show the Disadvantages of Support media ? 1) Detailed message can't be given by support advertising as passerbies' view the signboards are only for few seconds. 2) Someti

Pigeonhole principle, A binary relation R from A to B is said to be a funct...

A binary relation R from A to B is said to be a function if for every element a in A, there is a unique element b in B so that (a, b) is in R. For a function R from A to B, instead

Geometry, how would you classify a polyhedron with 8 faces?

how would you classify a polyhedron with 8 faces?

Market share, The percent of sales one product earns in relation to total m...

The percent of sales one product earns in relation to total market sales for all products in that category.

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd