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Macro environment: macro environment refers to those factors, which are not concerned to the immediate environment. These factors are external to the company and are quite uncomfo
Answer for a caselet
how should shopper stop develop its demand forecast
types of corporate branding?
Types of the decision process: the decision making process varies with the type of the product involved. There will be a lot of difference in the decision making process involved
Illustrates the Social Environment in marketing activities? Social Environment: Social Environment Living standards and quality of life Green movement: the trend occurri
What is Line Stretching? Line Stretching: Decision associated to line stretching is taken when the marketer feels he can raise his profits through either adding or droppi
.EVOLVING VIEWS OF MARKETING ROLE IN A COMPANY
What are the strategic benefits in e-commerce? Strategic Benefits: This helps to reduce labour cost and delivery time and also the cost incurred within the given areas:
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing
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