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Marketing communications Marketing communications have been used to convey product-related information to customer-based audiences. Today, a range of stake holders have connec
Q. Describe various tasks in product line appraisal? Ans.: Company objectives influence product line length. 1 objective is to make a product line to induce up sel
Illustrates the term Pricing Strategies? Pricing Strategies: As developing pricing strategies for the global market, one should consider the external and internal environ
Question 1: With the use of examples explain the following distribution strategies: a) Intensive distribution b) Selective distribution c) Exclusive distribution
what is the concept of augmented product
What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
Answer for a caselet
Q. What is advertising ? Consumer is the heart in every business. These days attracting and satisfying customers is more difficult than producing the goods. For several product
Question 1: What are the purposes of a Food & Beverage control system for a first class medium-size hotel running 3 (three) Food & Beverage outlets including room service?
what are the core concepts of marketing
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