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Q. Choice of an advertising agency by location? A main consideration in the choice of an advertising agency is location of office of agency. A significant amount of communicati
Q. Show the Advertising effects on Competition? Advertising promotes competition between different brands of the same product. The company offering high-quality quality product
approaches followed by FMCG in test marketing
E- Marketing environment: The marketing environment is ever changing, providing planty of opportunities to develop new market products, new markets, and new media of communicat
Responsibility of marketing communications manager Tasks are undertaken in a context within which there may be many episodes or only a few. Note that more than one message is o
#what is personal selling,direct marketing,exhibitions?
Brand building process: Having understood the basis of the brand equity, let us now turn to the brand building process. As we saw earlier, brands are built over a period of t
Question 1: There is an ongoing debate between "standardization" and "adaptation" pertaining to global advertising. Critically evaluate the different sides of the arguments in
Q. How to select an ad agency? Financially Sound: - The ad-agencies which are monetarily sound and have good turnover have better contract with media owners. The agencies whi
hi i have a case study in a marketing management course with 4 question. each answer should be in 250 words.. how can i send the file and the related materials ..thanks
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