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Market specialization: Here the firm concentrates on serving many needs of a particular customer group. An example would be a firm that sells an assortment to produce only t
Q. What do you mean by Promotion Mix? Promotion mix is a particular mixture of promotion tools used by a company to communicate with the audiences. There are 5 main tools sales
a. Suppose Asset A has an expected return of 10% and a standard deviation of 20%. Asset B has an expected return of 16% and a standard deviation of 40%. If the correlation betwe
Value proposition of Cadbury dairy milk?
excircle?
The road to market leadership has not been without potholes however. In 1998, the company attempted to extend its brand by entering the herbal supplements market, rolling out a lin
Three stage channel of distribution When number of wholesalers used is large and they are scattered throughout the country, manufacturers often use the services of mercant
CONSUMER MIND IS A BLACK BOX-DISCUSS
Determine the flexibility of advertising tool Flexibility of this tool is good since it can be used to communicate with a national audience or a particular specialised segment.
my assignment (case study ) on selected organisation
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