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Q. Selection of an advertising agency by Past Record?
1) Who were the past clients of agencies why they left the agency how long were they with agency. How large were they?
2) Who are the present clients and how big are they since how long are they with agency and their agency-client relationship.
3) Brand-image of a products of agency's clients.
How is the marketing system affected by company strategy? Marketing System influences company strategy: Marketing has its own sub system that interacts along with each ot
a. Suppose Asset A has an expected return of 10% and a standard deviation of 20%. Asset B has an expected return of 16% and a standard deviation of 40%. If the correlation betwe
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