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How is searching the reasons of distribution channels in economics system?
Searching:
Buyers and sellers are constantly engaged within search for consummation of required exchanges. Conversely, both buyers and sellers are engaged into double search process in the market place. The procedure of search involves uncertainty since producers are not certain of consumers’ requirements and consumers are not certain which they will be able to determine what they need. Marketing channels facilitate the procedure of searching. For illustration, products as like over the counter drugs are widely available from a wide variety of outlets as general stores, super markets, drug stores and provisional stores.
State the Objectives of marketing communications Objectives of this module are to: Examine concept of exchange in the marketing context; Assess role of promotion in t
Importance of the marketing in the development of the economy : In all developed countries of the world, marketing is considered to be the key of the economic activities for the
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The Intercontinental Hotels Group (IHG) has over 4,000 hotels worldwide. IHG owns Holiday Inn (a medium-price hotel chain), Holiday Inn Express (a budget chain), Candlewood Suites
Customer Analysis It is already insisted that the lunch pack concept through Starbucks is not open to people of all ages. This section gives an overview on the consumer analy
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Q. Define the Size of Ad-Budget? Size of Ad-Budget : If amount of advertisement budget is more at that time costly media like national dailies, television and popular magazine
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