Sales pitch, Marketing Management

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Reinforce areas in which your company outshines the competition. Is your ROE leaps and bounds above your competitors? Have you rewarded stockholders with a healthy dividend while still managing to properly reinvest in your own research and development? Fabricate some projections about where your stock price will be in 5 years or 10 years, and let the investors know how they will be compensated in the meantime (dividends, attendance at corporate events).

Mention the highlights from the qualitative portion of the presentation. What is the strategic direction of your company going forward? What markets will they focus on, and why are these markets your best hope for maximum profitability?

Assure your investors that they are making a wise choice by investing in your company?


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