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Reinforce areas in which your company outshines the competition. Is your ROE leaps and bounds above your competitors? Have you rewarded stockholders with a healthy dividend while still managing to properly reinvest in your own research and development? Fabricate some projections about where your stock price will be in 5 years or 10 years, and let the investors know how they will be compensated in the meantime (dividends, attendance at corporate events).
Mention the highlights from the qualitative portion of the presentation. What is the strategic direction of your company going forward? What markets will they focus on, and why are these markets your best hope for maximum profitability?
Assure your investors that they are making a wise choice by investing in your company?
Segmentation is an integral part of marketing process and it is common to witness many marketing campaigns fail due to improper segmentation strategies. Lack of knowledge of the de
What is the role of market intermediaries? Marketing Intermediaries: Marketing Intermediaries Firms which help the company to promote sell and distribute its goods to la
What is Psychographic or Psychological Segmentation? Psychographic/Psychological Segmentation: A Psychographic or Psychological characteristic taken as to inner character
Question: (a) Discuss the primary difference between selling and marketing concept? (b) Suppose you are a marketer and about to introduce a new line of microwaveable snacks
Sales promotion: Meaning & definition: the word promotion originates from the Latin word "promovere" to move forward or to push forward. Sales and promotion are the two diffe
Deciding on the advertising budgets: How does a company know if it will be spending the right amount? If it spends too little, the effect will be negligible. If it spends too
the consumer report indicates how customers perceive your product offerings. For example, Reliability(MTFB) is very important to performance customers. What is the current MTFB for
How many types of modules are included in Market Implementation Evaluation and Controlling? The five modules of MIEV or Market Implementation, Evaluation and Controlling are
Demand Based Pricing : Described methods belong to the category of demand / market based pricing:- 1. What the Traffic can Bear' Pricing 2. Skimming Pricing 3. Penetration
How to promote a new brand?
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