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You work as a Field Sales Representative for a telecommunications services company named Clear Communications. The Managing Director (MD) needs to appoint someone for the post of Field Sales Manager. You have been considered for the role. The MD has asked you to write a report showing the ways in which you plan a manage your field sales team. It is expected that you explain the reasons why you have decided upon the selling methods chosen and you must include relevant models and theories of both marketing and HR (Human Resources) disciplines in line with that of sales management.
will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country?justify your answer.
Ask a managing director of a large company made the following statement: "to be successful in business, all you need is a customer. you don''t need any of those tight little academ
Question 1 (i) What is meant by ‘power' in organisations? (ii) Examine the main sources of power in organisations. (iii) In what ways might organizational sub-units ge
Marketing Environment In order to properly identify opportunities and monitor threats, the company ought to begin with a thoroughgoing understanding of the marketing environme
What marketing strategies are appropriate at each stage of the product life cycle? How can a company build and mange its product mix and product lines.
how was the need for this product identified?
Forms of Consumer Promotion: 1 free distribution of samples: it involves free distribution of samples to ultimate consumers. The samples may be distributed door to door or ma
How the marketers use demographic. geographic, psychographic, buying behavior to help to satisfy customers?
State the term- Message content In general, there is high-involvement in many business-to- business purchase decisions hence communications tend to be much more rational and
Define the final stage of decision making process. Post Purchase Performance Evaluation: In the last stage of buying process, the product’s performance is estimated. The
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