Sales force promotions, Marketing Management

Assignment Help:

Sales force promotions:

Personal selling by far is the most important method of the sales promotion. To make it highly effctive, sales force promotion schemes are felt necessary. The tools for the sales force promotions are:

1.       Bonus to sales force: a quota of sales is fixed for the each salesman during a fixed stated period. Bonus is offered on the sales in excess of the quota fixed. In order to get the higher premium the salesman will try to sell more quantitative of the goods.

2.       Sales force contest:  Sales force contests are announced to stimulatecompany salesman to redouble their interest and efforts over a stated period with the prizes to be the top performance.

3.       Sales meetings, salesman's conventions and conferences: there are conducted by the manufactures for the purpose of the education, inspiring and rerawing the salesman. New products and new selling techniques are described and discussed in such meetings.


Related Discussions:- Sales force promotions

Calculate the total time, Question: a) Suppose a web client makes a re...

Question: a) Suppose a web client makes a request for a resource located on an internal web server using on a 10Mbps Ethernet LAN. The client and the server are connected via

Academic writer, i would like to join your company as academic writer. how ...

i would like to join your company as academic writer. how do i go about it?

MBA, Will the pricing and product policy of a multinational firm be differe...

Will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country? Justify your answer.

Cultural, How does cultural, social, personal and psychological factors inf...

How does cultural, social, personal and psychological factors influence buyer behaviour. Give examples

Differentiate holistic marketing and conventional concept, How holistic mar...

How holistic marketing concept is different from conventional concept? Holistic marketing is an approach to marketing which attempts to recognize and reconcile and the complexi

Market positioning errors, Positioning Errors Kotler says that the firm...

Positioning Errors Kotler says that the firm should avoid four major positioning errors, namely: Under positioning: this occurs when the buyers know much less about the br

Basic cnecpt, what are the faciliting functons of marketing

what are the faciliting functons of marketing

Potential advantages for wv8 of decentralising the cis, WV8 is a large not...

WV8 is a large not for profit (NFP) public sector organisation responsible for organising the operation of publicly financed schools within its region. WV8 receives its income sole

What is role and status of sociality in consumer behaviour, What is the rol...

What is the role and status of sociality in the consumer behaviour? Social: This comprises family and their status and role. 1. Family: It also affect the buying behavi

Consumers confound marketers, Identify all the environment factors that can...

Identify all the environment factors that can affect the demand for consumer durables and assess the magnitude and direction for their impact

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd