Role of culture in international marketing, Marketing Research

Assignment Help:

Problem 1

Define international marketing. Explain the need and significance of international marketing.

Meaning
Need
Significance

Problem 2

Why should international marketer be concerned with culture? Briefly explain elements of culture.

Role of culture in international marketing
Elements of culture

problem 3

What is political risk? Briefly explain the types of political risks.

Political risk
Types

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