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Describe four trends in macro market environment in retail industry. Describe their impact in retail industry and highlight the implications in the industry
Determine the Number of decision-makers In consumer markets a single person very often makes decision. In organisational markets decisions are made by many people within buy
Problem 1: (a) Describe the tourism business system? (b) ‘The feasibility of the tourism sector depends primarily on the air access strategy'. Show the importance of the
What is the role of Public Warehouses in distribution channels? Public Warehouses: The public warehouses rent space to owners of inventory thus eliminating the requiremen
#what is personal selling,direct marketing,exhibitions?
The DD drinks company was founded over one hundred years ago by a deeply religious family and has been recognised as being a good employer ever since. The company has a long histor
Q. Explain types of Unfair Trade Practices? Following trade practices connected to advertising are held as Unfair Trade Practices under MRTP Act. (i) Falsely representing th
Question 1: (a) As a Consultant in direct marketing, how would you convince your corporate customers to use the tools and techniques of direct marketing to grow their business
building brand equity
#questionConsider Porter''s value chain and the holistic marketing model what implications do they have for marketing planning?
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