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Rephrasing the Research Problem: Finally the researcher must sit to rephrase the research problem into a working proposition. Once the nature of the problem has been clearly understood the environment ( within which the problem has got to be studied) has been defined discussions over the problem have taken place and the available literature has been surveyed and examined rephrasing the problem into analytical or operational terms is not a difficult task.
Discuss importance of data cleaning in preliminary data analysis In most surveys, it takes place so that respondent has either provided ambiguous response or response has bee
While the earlier strategy of multinationals Was to offer discounts and freebies on purchase of their products, they are now launching products exclusively for Indian market in lig
What are the steps involved in questionnaire building? Answer When there is a debate with regard to questionnaire building process, there is consensus among research commu
Q. Approaches to belief change exist? Numerous approaches to belief change exist. 1. Change currently held beliefs . It is in general very difficult to attempt to change be
executive summary
Question 1 Write a short notes on: A. Internet Advertising Techniques B. Difference between traditional marketing and e-marketing
Describe about the Generic information questions Generic information questions are divided into two key areas: classification information questions and identification informati
Q. How can you explain the concept of culture and subculture? For the principle of studying consumer behaviour culture can be defined as the sum total of learned beliefs values
Q. Example to have the consumer reflexively? A special issue in memory are consequently called 'scripts' or procedures we remember for doing things. Scripts involve a sequence
Q. What do you mean by Vicarious learning? The consumer doesn't always require going through the learning process himself or herself-sometimes it is possible to learn from obs
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