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The basic aspects to be noted about the buying centre are that: --The influences across the centre can differ from one product category to another. --The composition itself
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Rate of Interest: The interest payable on pre-shipment finance is usually lower than the normal rate, provided the credit is extinguished by lodging the export bills on remittance
1. How do advertisers try to use group influence? Can you find any specific examples and describe the relevant theory of group behavior and influence? 2. “Consumer behavior is irra
Q. Illustrate about buying situations? There is a requirement to discuss the three types of buying situations before they can be applied to the buying centre and the different
what recommendations would you make to Costco top executives regarding how best to sustain the company''s growth and improve its financial performanc?
Q. Explain about Operant conditioning? Instrumental or else operant conditioning involves a different series of events and this what we usually think of as learning. The common
Quite frequently marketing studies are based on sample of people or products or stores. The results emerging from such studies are then generalized that is applied to the entire po
Elucidate quota sampling Quota sampling restricts the selection of sample by controlling the number of respondents by one or more criterion. Restriction generally includes quo
Post-shipment Export Credit Guarantee and Export Finance Guarantee : Past-shipment finance given to exporters by banks through purchase, negotiation or discount of export bills or
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