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Choose two of the following 3 topics a 1-3 page reaction paper. Identify all sources used-you must use sources - it must be typed and double spaced
1) Resolved: The proposed AT&T - T-Mobile merger is beneficial to consumers, thus the Govt. Should approve the merger - Argue for or against and identify specific reasons for supporting or not supporting the merger.
2) Should consumers that have electric cars, hybrid cars and consumers that have solar panels - energy saving devices - be taxed by govt. since they are not paying their fair share of taxes.
3) Resolve - To save money this gov. Should end Social.
Michael Porter's Five Forces model is as applicable today as when it was introduced. Select a market or market segment (jeans, cell phones, etc) and using Michael Porter's model, c
How are Indian customers visiting Shoppers’ Stop any different from customers of developed western countries?
Explain about the Telnet in brief. Telnet: This is a terminal emulation program for TCP/IP networks as like the Internet. The program of Telnet runs on your computer and
Q. Explain about Effect on Distribution cost ? Production cost is one feature of cost picture the other aspect is distribution cost. Expenditure higher amounts on advertising
Steps in the marketing planning plans: in a corporate set up, two levels of planning are in practise 1. Comprehence or overall company planning, and 2. Specific
Question 1: a) Distinguish clearly between the aims and the specific objectives of a food and beverage operation. Critically assess some of the specific "qualitative" and "qua
Question : It is generally acknowledged that there are 5 classical ways of segmenting consumer markets. In other words, the consumer population can be divided on the basis of
Question 1: (a) Discuss the influences that led to the development of relationship marketing. (b) Using appropriate theories, discuss why the marketing mix paradigm and the
What is test marketing? Explain the various approaches that are followed by FMCG Companies in test marketing.
Characteristics of the sales promotion: 1. Sales promotion does not include advertisement, personal selling and publicity. 2. Sales promotion activities are
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