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briefly expain trend describe the impact of the trend on the idustry
(a) Differentiate the substitution effect and income effect of a price change and illustrate same by way of a diagram for the case of a normal good. (b) Describe with example t
How should Shoppers’ Stop develop its demand forecasts?
What is Direct Marketing Growing utilisation of direct marketing by organisations over recent years has been significant. It signals a shift in focus from mass to personalised
Explain about the Telnet in brief. Telnet: This is a terminal emulation program for TCP/IP networks as like the Internet. The program of Telnet runs on your computer and
CONSUMER MIND IS A BLACK BOX
Effectiveness of the distribution channels: the main problem is to decide which of the alternatives would best satisfy the long term objectives of the firm taking in view the fact
Intensity of the distribution (market coverage): The nature and intensity of the competition in the industry will determine the distribution pattern adopted by a firm. Some
For this Final Project, imagine that an organisation that owns and manages a brand is experiencing a critical downturn in its business. The organisation needs to expand its brand o
Name FIVE factors that can influence an individual when deciding whether or not to purchase a product. The degree to which the product satisfies a need or a want. The social
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