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TOTAL QUALITY MANAGEMENT (TQM): Total Quality Management (TQM) is focussed on the requirements of the customer. A library patron or user is a customer. He or she is demanding
its relation with plc
What are the psychological factors to determine the consumer behaviour? Psychological: A person’s acquired requirements are influenced by certain psychological factors as lik
#1 What is the most important benefit of listening?
Features of Marketing Information System: 1. Data are regularly collected. They are contionously updated as environmental conditions change. 2. The data are converted into
What is Promotion Research in scope of Marketing Research? Promotion Research: Promotion research encompasses all attempts by the marketers to converse the company’s off
Advertising and sales promotion Advertising and sales promotion allow for a high level of control over the message, from design to transmission. Interestingly, they afford only
Channel management in rural market: In rural distribution we need relatively longer chain distribution involving multiple channels as we have widely scattered markets. Multi
Explain the selling of a product correspond to the views of customers. In condition, the company is preparing an offering mix of products, prices and services and utilizing a c
detail note on pricing strategies of any product
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