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What is related product diversification? A company may diversity through broadening its product line in associated products or unrelated products or might both in associated as
With aid of an example of a manufacturer, define segmentation?
What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
Targeting strategies: having segmented the market, the firm now has to choose its marketing strategies. There are three strategies to choose from: 1. Standardization: i
Approaches to environmental scanning: 1. Systematic approach: in this approach, formats for various issues are developed and is done systematically in a step by step fa
How is an aging work force worked in Demographic Trends? An aging work force: Several impacts of aging work are which the work force will before experience, reliable and
Advertising is frequently criticized for its excessive persuasiveness. It creates unnecessary want for the products which buyers don't need or can't afford. Occasionally by promoti
#questioahmed buys a plot of land for Rs.96000.He sells 2/5 of it at a loss of 6%. At What gain percentpercent should be sell the remaining part of the plot to gain 10% on the who
Marketing strategy development
How are the psychographics and demographics of customer identified in marketing research? Marketing research tries to reveal the number of persons who buy why they buy, when th
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