Qualitative research techniques called exploratory research, Marketing Research

Assignment Help:

Why is qualitative research techniques called exploratory research by many?

In recent years, qualitative research has come to refer to selected research methods used in exploratory research designs. Quantitative research techniques instead are more directly related to descriptive and causal designs than exploratory design. Hence many people use the term qualitative and exploratory interchangeably though a researcher must avoid doing the same.

 


Related Discussions:- Qualitative research techniques called exploratory research

Explain primary reseach and cultural sensitivity issues, Questions E...

Questions Explain the ways that primary research in an economically developed nation might differ from research in a developing nation. Compare two specific countries, and u

Analyse how globalisation influenced policies of a bank, Critically evaluat...

Critically evaluate the impact of globalisation (i)  Analyse how globalisation influenced policies and decision making on State Bank of India. (ii) Critically undertake the u

Deemed exports, Deemed Exports: It refers to those transactions in which t...

Deemed Exports: It refers to those transactions in which the goods supplied do not leave the country and the payment for such goods are made in India. The supply of goods shall be

Foreign exchange transactions, Foreign Exchange Transactions : A foreign e...

Foreign Exchange Transactions : A foreign exchange transaction is ultimately the purchase or sale of one national currency against another arising out of import or export of goods

What is the meaning of advertising, Problem 1 What is the meaning of ad...

Problem 1 What is the meaning of advertising? Explain the advertising pyramid with a neat diagram. Meaning Advertising pyramid Problem 2 What do you underst

Surveying the available literature, Surveying the Available Literature: All...

Surveying the Available Literature: All available literature concerning the problem at hand must necessarily be surveyed and examined before a definition of the research problem is

Consumer involvement, Consumer Involvement : Involvement demotes to ...

Consumer Involvement : Involvement demotes to a person's perceived relevance of the object based on their inherent needs and values and interests. Involvement is able to

Types of losses , TYPES OF LOSSES: Let us now discuss the extent of loss...

TYPES OF LOSSES: Let us now discuss the extent of loss coverage provided in the insurance policy. For this purpose, you should first understand the mean of the term of "Loss".

Statistics, For this assignment you will incorporate descriptive statistics...

For this assignment you will incorporate descriptive statistics into basic data analysis. You will create a table depicting the following data. Then, based on (b.) below, create a

Literature search procedure, The above table shows that a researcher has to...

The above table shows that a researcher has to review the various kinds of literature relating to the selected field of study. How can be identify the related materials? This resea

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd