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Question 1:
Critically determine the different ways in which competitor advantage may be obtained by any firm of your choice.
Question 2:
You work as Marketing Communication Manager for any organisation of your choice. You are required to propose a one-year marketing communication plan that would enable the firm to achieve its marketing objectives.
Explain about the marketing effectiveness in strategic controlling.
Question 1: (a) Discuss the influences that led to the development of relationship marketing. (b) Using appropriate theories, discuss why the marketing mix paradigm and the
The Bono Company Ltd, which is effectively controlled by the Bono family although they now own only a minority of shares, is to undertake a substantial new project which requires
i need to make a assignment
Many service sector businesses fail because their marketing managers do not have any experience in the marketing of services. They often have been previously involved in the mark
Importance of marketing Importance of marketing to the society 1. Delivery of standard of living to the society: main liability of the marketing is to produce goods a
describe the ford needs to do to make sure its sensitive to change in the cultural environment of a country
What is Product Strategies? Product Strategies: The product is one of the most significant elements of a marketing program. A company is generally called by the products
How should Shoppers? Stop develop its demand forecasts? Caselet 2 The
comprehensive discussion about promotion and adverising
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