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Generic Product A generic product is an unbranded, inexpensive, plainly packaged version of a common consumer product. It is usually standard for slightly substandard quality c
considering the concept of product life cycle, where would you put video games in their life cycle
Discuss the Henry Assael model on buying decision behaviour.
Consumer mind is a Black Box
what are some situation of straight rebuy
Compare and contrast three planning tools used in management accounting, indicating how effective you judge each to be and why. Your judgments should be supported by evidence.
marketing strategy for guess perfume
promotion techinques
#“Consumer mind is a Black Box” –Discussquestion..
Question: a) Explain why service personnel are a source of customer loyalty and competitive advantage. b) Discuss the customer cycle of failure in a service organization.
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