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Question1 Suppose you are the brand manager for Subtle, a lightly scented shampoo aimed at women. Sales of your product have been declining. Exploratory research suggests your
how to write a channel design decision: intensive, selective and exclusive
Product packaging: Meaning & definition: The packaging of a consumer product is an important part of the marketing plan. There are many factors to be considered while des
Mm - wht is test mktg? Explain various approaches that are followed by FMCG co. in test mktg
ZEZ Company is in the business of designing and printing bottle labels for soft drinks distributors. The company is, at present, facing very difficult times as recessionary economi
3.2 Explain how distribution of Canon is arranged to provide customer convenience
Meaning of price: Price is the marketing mix element that product revenue, the other producer costs. Price is also one of the most flexible elements: it can be changed quickly
Marketing information system decision: it is the marketing information system the marketing information system necessary to understand why particular information is needed by any
how to draw consumer profile of a typical buyer of ray ban?
considering the concept of product life cycle, where would you put video games in their life cycle
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