Primary grouping of direct marketing, Marketing Management

Assignment Help:

Primary grouping of direct marketing

4Cs framework  signifies the key characteristics and shows relative effectiveness of the tools of promotion across various different characteristics.

Three primary groupings are: the ability of each to communicate; costs involved; and control that each tool can maintain.

 


Related Discussions:- Primary grouping of direct marketing

What are the ways devised in competition by theodore levitt, What are the w...

What are the ways devised in competition by Theodore Levitt? Several of the ways devised in words of Theodore Levitt to outsmart the competition are as: a. Be a customer led

3C of Marketing, Illustration of 3C of Marketing Triangle

Illustration of 3C of Marketing Triangle

How relationship can be improved, How Relationship can be Improved:- 1)...

How Relationship can be Improved:- 1) Not advertising for instant competitive units of its clients. 2) Previous approval of client for all expenditure incurred. 3) Making

Operational beheavior.., what would you suggest to avoid delays in despatch...

what would you suggest to avoid delays in despatch of products

How can the life of a product be conceptually analyses, Problem: After ...

Problem: After introducing a new product, management wants the product to enjoy a long and happy life. (a) How can the ‘life' of a product be conceptually analyses? (b) H

Implementation of the waste-to-energy recycling plant, Question 1: Disc...

Question 1: Discuss the advantages and disadvantages of using: (a) An internal PR department. (b) Hiring an external PR consultancy service. Question 2: You are the

What is the meaning of selling concept, What is the meaning of selling conc...

What is the meaning of selling concept? Meaning: Selling concept declares that consumers will not buy adequate of the organization’s products unless the organization unde

Case study, Present the facts of the case study about snickers achieving pr...

Present the facts of the case study about snickers achieving promotional integretion with a universal appeal

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd