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Question:
(a) Discuss the primary difference between selling and marketing concept?
(b) Suppose you are a marketer and about to introduce a new line of microwaveable snacks to customers nationwide. What different external environmental trends would you want to research and how they would affect your snacks business?
(c) What do you understand by the term "Communication", how many element are in communication process. Enlist those elements with a brief explanation.
(d) A beverage company wants to introduce a new soft drink in the market. You are a marketing manger in that company. A task has been assigned to you to promote that soft drink. So what are the different ways through which the soft drink will be promoted to the customer?
Discuss the issues associated with a total outsourcing of CIS for WV8.
Given the locations of mesh routers and their traffic demands, one can have the network configuration designed A network configuration is called a feasible network configuration (F
A Chennai based soft –drink company has proposed to launch a new variant of Soft-drink in three flavours lemon , rose , and orange priced at Rs.6 /- ,Rs.7/- Rs.8 /- in 300ml bottl
Nature-based outdoor recreation attractions are often marketed as ecotourism activities. However, it is argued that to date, these marketing efforts have been towards advancing
Task of management team responsible for marketing communications Main task facing the management team responsible for marketing communications is to decide following: 1. w
marketing mix and components
promotion techinques
Understanding other cultures is vital to success in the global marketplace. Refer to Table 21-3 which lists some blunders in International Marketing. One of my favorite blunders ha
What are the needs of marketing and customers? Marketing surrounded through customer needs: Marketing starts along with the customer requirements and needs. Such are turned with
Q. Show the Nature of Customers? Nature of Customers: An appropriate media plan should consider the type or class of consumers for whom advertising is to be done. Different c
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