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PEST ANALYSIS IN AN ENGINEERING FIRM
How should marketing deliver value? It is the nature of marketing. Marketer has to track customer requirements and deliver the product as per their needs. The company should sa
Meaning of the promotion mix: Promotion mix refers to the combination of the various promotional elements viz, advertising, personal selling, publicity and sales promotional te
Advantages of the middleman: 1. Easy to understand the needs and wants to consumers: use of the brand makes it very easy for the middleman to understand the needs, want
Describe the important roles participants of a distribution channels. Participants in the Channel: There are two kinds of participants into the channel. The first partici
Task of management team responsible for marketing communications Main task facing the management team responsible for marketing communications is to decide following: 1. w
What is the job function of public relation? Introduction about Public Relation: The initial goal of a public relations department is to improve a company. Reputation of
the rise of personal computers in the mid 1980s spurred interest in computer games
What is Local Marketing? Local Marketing: As marketing programmes are designed to cater the requirements and wants of local customer groups (as trading areas, individual
Not sure how to calculate
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