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Define the Political and Legal Environment. Political and Legal Environment: Political and Legal Environment Laws, pressure groups and government agencies which influence
What is Line Modernization in Product Line? Line Modernization: Even though the product line length is enough the line might require to be modernized. The matter is wheth
Q. How to select a Media for advertisement? Media Reach and Coverage: Such media must be selected which has wide reach and can cover our target customers. If the advertiser h
Influence of environment: 1. Opportunity: an event in the environment that may be favourable to a company may be suitably exploited by it for the overall benefit of the
Selection Criteria of every tool Key criteria governing an organisation's selection and use of every tool are: 1. Degree of control required over the delivery of the messa
Marketing plan for a "global" Airline company that is localising the global. e.g. Lufhtansa in nigeria
Primary grouping of direct marketing 4Cs framework signifies the key characteristics and shows relative effectiveness of the tools of promotion across various different charac
In a production of West Side Story, eight actors are considered for the male roles of Tony, Riff, and Bernardo. Is this a permutation or combination?
Problem 1: Describe the supply chain management system and inventory management system. Concept of IT in Retail Management & its application in detail Problem 2:
Product related segmentation: Product use situations: one of the important bases is the product use situations. Different customers may use the same product in different use
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