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What is the focus of selling concept? Selling Concept: Focus: The focus of the firm subsequent selling concept is onto pushing the products through understanding aggres
Task of management team responsible for marketing communications Main task facing the management team responsible for marketing communications is to decide following: 1. w
The DD drinks company was founded over one hundred years ago by a deeply religious family and has been recognised as being a good employer ever since. The company has a long histor
Identify and briefly describe the criteria you would use to help establish whether a variable is useful as a segmentation base.
Question (a) When delivering an assertive confrontation message to an employee, you have to be careful not to become defensive or reactive if the employee becomes argumentati
Proceses of rice marketing in india
Q. Define the Size of Ad-Budget? Size of Ad-Budget : If amount of advertisement budget is more at that time costly media like national dailies, television and popular magazine
what is the relationship between 4ps of marketing mix?
Difficulties in Evaluation advertising effectiveness There are several difficulties and hindrances in the evaluation of advertisement -effectiveness. The major difficulties are
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing
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