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what are the core marketing concepts?
XYZ Limited, finalist for the European Quality Award (EQA), has doubled its share of the quality carpet sector in recent years and now holds over 10 per cent of the world market fo
What are the parts of Convenience Goods? These are further divided within two goods: a. Staple convenience goods. All goods are consumed there by most people every day (for
Explain the Nature and Scope of Advertising. Nature and Scope of Advertising: • Paid form • Non-personal presentation and also Promotion. • Known sponsor • Anyo
Objectives of the sales promotion: the major objectives of the sales promotion are: 1. To increase buying response at the customers level, 2. To increase t
AMAZON internet marketing strategies.
Carrying out a market analysis The marketplace is continuously changing and a business must be constantly updating to the changes or it will not remain in business for longtim
Buying roles: marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisions. Specifically, market
What are the significant factors that have led to the success of Shoppers? Stop?
what challenge will Groupon face in the future
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