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with the aid of a diagram discuss the key issues of export MARKETING strategy and export performance
Sales Budget This is a forecast of unit sales volume and sales dollars. Oftentimes if the firm sells a significant portion of its products on credit terms, the budget will also
Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i
Marketing communications Marketing communications have been used to convey product-related information to customer-based audiences. Today, a range of stake holders have connec
will the pricing and product policy of a multinational firm be different in a developed and an underdeveloped country?justify your answer.
State the term- Message content In general, there is high-involvement in many business-to- business purchase decisions hence communications tend to be much more rational and
Question: (a) What is meant by marketing research? What are the main sources of data which should be included in a research brief? (b) What is consumer black box? How many
Considering the concept of product life cycle, where would you put video games in their life cycle
consumer mind is a black box
How is market participation extended? Market participation extenuation: Those who choose to license ought to maintain the options open for extending market participation.
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