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Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Usually a local distributor is required. What are some of t
What is Segment Marketing? Segment Marketing: A segment market comprises a large identifiable group in whole market. Company’s practice segment marketing recognizes which
What are the benefits of packaging in the product line? Benefits of Packaging are as given below: a. This protects a product in a means to the consumer. b. This provide
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Management of marketing efforts: The company wants to design and put into action the marketing mix that will be the best achieve this objective in this target markets. The r
Nike's use of "sweatshop labor" in Southeast Asia led to a wave of protests against the company in the United States. Not only did this hurt Nike's reputation, but it also adversel
What are the several advantages of Business to Business? Some of the advantages of Business to Business are: a. Enhanced customer satisfaction b. Enhanced inventory syste
What factors affect or govern the length of a product life cycle
Enumerate about the Target marketing and research Use of target marketing processes in the consumer market has been more advanced and sophisticated than in organisational ma
Q. Quantities Methods for preparing advertisement budget? Statistical techniques similar to multiple profitability, regressions, and simulation or programming techniques and so
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