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Elaborate the term packaging? Even after the branding and development of product that product desires arise to fulfil all the other aspects of marketing mix. But most physical
What is the disadvantage of exporting in marketing? The disadvantage is largely that one can be at the “ mercy ” of overseas agents and therefore the lack of control has to be
Question: "Customer care has long been a major training requirement for organizations which seek the so-called "sustainable competitive advantage". This comes as no surprise wh
What is probe what went wrong? Probe ’what went wrong: It happens while the product is having several special problems. In that case marketing department takes essential s
Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Usually a local distributor is required. What are some of t
Q. Explain briefly Social, ethical, legal& economical aspect of advertising. Answer: - Social aspect of advertising- Advertising affects a variety of aspects of social and cult
Explain the key function of marketing communication Many organisations have evolved without marketing being recognised as a key function, let alone as a core philosophy. There
New Product development Process Idea Generation In the new-product development procedure, the first step is idea generation, which is the systematic discovery for new p
What is effect of decreasing in cost of selling in retaining customers of a firm? Decrease in Cost of Selling: A loyal set of customers maintains the selling cost down an
Give the example of Marketing Communications Mix For instance, there has been a dramatic rise in the use of direct-response media as direct marketing becomes adopted as part o
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