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Political Environment: Economic environment is a by- product of the political environment, as economic and industrial policies followed by a nation very much depends on its
Definition of product according to William J. Stanton "Product is a set of intangible and tangible attributes including packaging, price, colour, manufacturer' s prestige, reta
Question 1: Mc Donald is a leading fast food restaurant that operates worldwide. Mc Donald conducts environment analysis to adapt itself to different countries. a) Iden
Q. Evaluation of advertising media - Television? Television:- Commercial television advertising was initiated nearby 1976. With the reduction in T.V price as well as increase
QUESTION 1 (a) Explain the term ‘implementation of strategies' and enumerate the eight components of strategic implementation (b) Elaborate on any THREE of the following iss
What are the strategic benefits in e-commerce? Strategic Benefits: This helps to reduce labour cost and delivery time and also the cost incurred within the given areas:
Question 1: "Promotion performs a significant and vital role in the marketing strategy of an organization." Using an organization of your choice, describe the component
use the equation of 42 divded by 7 to write 2 promblems one about sharing the other about grouping
Q. Message contents of advertisement? a) What ads. Needs to communicate to targeted audience through advertisement copy. b) Message is regarding:- c) High quality of prod
Question 1: "Relationship Marketing is a new marketing paradigm which challenges the straight-jacket marketing mix approach." Evaluate this statement and illustrate with examp
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