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Discuss consumer mind is a black box
Question: (a) Members of the marketing channel perform eight key functions. Describe these functions. (b) Differentiate between horizontal conflicts and vertical conflict
Question 1: McCarthy (1960) formulated the concept of 4Ps- Product, Promotion, Price and Place marketing mix. For several years these were the principal foundation on which
Milk consumption per day 1)250ml 2)500ml 3)1 litr 4)More than 1 litr
What is the significance of problem recognition in decision making process? Problem Recognition: As any other decision-making process, this is the first stage of the organ
Market factors or consumer factors: the following market or supply characteristics influence the channel decision: A. Consumer or industrial market: the producer of cons
discuss the strategies including digital strategies that you would recommend to a business to mitigate the effect of this crisis
a marketing plan is as good as its implementation discuss
explain the role of the process of marketing in business
• example of product line strategies
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