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1. Whom do you think Rajender will eat with? Why?
Function of the packaging: 1. Product protection: package protects the products and is fundamental in idea. Their journey from the manufacturer to consumer is facilitat
Should pricing reflect the cost of making the product, by an economic value approach, or should prices reflect the perceived value of the product
what is test marketing?explain various approaches that are followed by fmcg companies in test marketing.
Draw the typical profile(s) of Shoppers’ Stop customer segmen
How should shoppers Stop develop its demand forecasts?
What are the types of wholesalers in primary participants of distribution channels? Types of wholesalers in primary participants of distribution channels are as given here: the
Marketing Strategy Development a. The fourth step is marketing strategy development that involves designing primary marketing strategy for a fresh product depends on the manuf
Question 1: (a) What is meant by knowledge management strategy? (b) Define the RICE model and explain how you would apply it in designing a knowledge management strategy for
Question 1: (a) Using an example of your choice within the tourism or hospitality sector, explain the function where a firm uses only a "direct marketing" channel for marketing
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