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What are various perspectives to explain E-Commerce? E-Commerce can be defined through various perspectives, which are given below: a. Communications perspective b. Bus
Marketing Process Once the strategic plan has described the company's total mission and objectives, Marketing plays a vital role in carrying out these objectives. The marketin
You are the Marketing Manager of a supermarket chain of ABC. The sales have gone down for several months. When you looked into the matter, you have found out some reasons, among th
Q. Undermining the Position of Women - ethical aspects of ads? A few ads are undermine the position of aged persons, women. In a few cases women are shown as sex-object. They a
Factors influencing changes in product mix 1. Change in market demand: the change in the demand of a product (due to change in habits, fashion, purchasing power, in
consumer mind in a block box
Political Environment: Economic environment is a by- product of the political environment, as economic and industrial policies followed by a nation very much depends on its
Product packaging: Meaning & definition: The packaging of a consumer product is an important part of the marketing plan. There are many factors to be considered while des
Simple Marketing System Producer/ seller Communication Consumer Money Product/ service Feedback Participants in a simple marketing system:
consumermind is a black box - discuss.
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