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Question:
(a) You have been requested by your CEO to organize a news conference. Show how you would organize same.
(b) If you expect to have success issuing news releases that are likely to be considered for placement, what should you ensure?
(c) You've been asked to work with marketing and research people on introducing a new product that's been in the pipeline for at least a year. In addition to writing a new release that announces the new product, you suggest that a news conference be held where you'll handout a media kit. What are included in the media kit?
State the term- Message content In general, there is high-involvement in many business-to- business purchase decisions hence communications tend to be much more rational and
Explain the term- Promotion of product Promotion: If product is manufactured keeping the consumer needs in mind, is rightly priced and made available at outlets convenient
What is Message reception Contextual conditions in which messages are received and ascribed meanings are very different. In organisational setting the context is more formal
differentiate between histogram and histograms,correlation and regression
How is solution to customer in personal selling process provided? Providing solutions to customer: After the presentation when any queries exist, in that case sales execu
What is the effective way to Internet marketing strategy? There is no certain formula for an effective internet marketing strategy. This depends upon your individual situation.
What types of tools use in consumer promotion scheme? Consumer promotion Schemes:– 1. Samples: Offer a free amount of a service or product. Sampling is the most e
Product Safety Law Local state and federal laws regulate many products. For instance many municipalities have adopted building codes that require safety standards for bu
How should shoppers Stop develop its demand forecasts?
Explain about Marketing in words of American Marketing Association. Marketing: The American Marketing Association (AMA) explains marketing by “The process of executing and
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