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Experienced staff of the organisation contributes in the business expansion of the company. Additionally, the company also provides intensive immersion program for its frontline crew and master chefs to ensure quality standards according to the distinctive culinary and culture of Singapore. So, human resources also help Bread Talk to survive in competitive F&B industry.
Company deploys web-enabled cameras in its kitchen for maintaining the stores operation and solving the problem related to the customer and employees that is beneficial for the company growth. So, it can be argued that strategically, kitchen and stores of the company are IT-savvy that is positive for sustaining the business.
The Company uses sleek transparent glass concept in its kitchen to attract the customers that is a unique concept. In addition, it also follows point-of sale system to evaluate the item popularity and improve other items as per the requirements.
2000 words
explain strategy as an organisational process
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