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Order Winners - Operations Strategy
These are operational capabilities that directly contribute to winning business. They are generally cited as the reasons for the purchase of the product or service. They are therefore core to an organisation' s business strategy. An improvement here may result in generating more business or at least maintaining existing business in the market place. These are usually the basis of choice between competing alternative purchases.
1.technology strategy 2.capacity strategy 3.facility location strategy 4.process strategy 5.quality strategy
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1. What are the order winning criteria for this organisation? Where does the company sit in Schmenner's Service-Process matrix and can you detect the adoption of the principles und
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