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Opportunities: The hotel has now 20 spacious rooms that can offer excellent comfort and luxury to the upper middle class people who visit the place. The rooms are completely booked during full moon day that occurs every month. During normal days, there is 70% occupancy at an average rate. A research conducted in the spiritual town reveals that there has been an increase in the number of visitors every year and is predicted to have an increase in the floating population of 20% in the upcoming years. Hence, in the future the hotel can expand the number of rooms in order to serve more customers who visit the place. The banquet hall in arpanaa offers excellent environment for people in and around the locality to celebrate weddings and other special occasions. Hence, it can be a good source of income in the near future as more and more people prefer good environment to celebrate special occasions with their friends and family.
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Environmental scan: Arpanaa is located along the girivalam path of the holy city which is a favourable destination for many people who wish to stay .There are around three competi
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