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Question 1: (a) Effective Knowledge Management needs a review of existing HRM practices. Discuss the role of Human Resource Management in Knowledge Management and describe th
Illustrates the Social Environment in marketing activities? Social Environment: Social Environment Living standards and quality of life Green movement: the trend occurri
identify and briefly four trends in the macro environment
New/Morden concept or product oriented concept of the marketing : Modern concept of marketing is a customer oriented concept. This concept is based on the assumption that a busi
Problem 1: Using examples and illustrations, elaborate on the stages of business buying process and its influences. Problem 2: (i). Describe the distribution channel.
DIRECT MARKETING: Meaning: direct marketing (DM) is the process by which a firm approaches its customers on one to one basis and markets its products directly to them. In con
Explain about the Middlemen Consideration If right kind of middlemen having necessary experience, contacts, financial strength and integrity are available, their use is pref
Explain about the role of customers in microenvironment of a company. Customers: Customers The Company should study its customer markets closely and continue to date alo
..physical evidence of at tea product..??
1. Define international marketing and furnish its features. 2. avid Ricardo's theory of comparative advantage is an improvement over Adam Smith's theory of absolute advantage.
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