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Problem 1:
Describe how services emerged in industrialisation and post industrialisation periods.
Problem 2:
How does the deregulated industry increase the services requirements?
Problem 3:
Show the six criteria's of perceived quality of GronroosA Detail Explanation on Expected quality versus experienced quality
Explain the term Business-to-Business Advertisement with examples. Business-to-Business Advertisement: • Promote plant & machinery, raw materials, spares etc. • Technic
Influence of environment: 1. Opportunity: an event in the environment that may be favourable to a company may be suitably exploited by it for the overall benefit of the
How should price be set on a product or service for the first time?
How are Indian customers visiting Shoppers’ Stop any different from customers of developed western countries?
What is concluded by definition of consumer behaviour? The definition of consumer behaviour conclude that this behaviour is the study of consumer about what they buy, while the
Question: (a) You are the marketing vice-president of a large soft drink company. Your company's agency is in the process of negotiating a contract to employ a superstar fema
Question : You are the manager of a company involved in designing the communication strategies for a 5-star deluxe hotel. One of the priority objectives of the company is to c
approaches followed by FMCG in test marketing
development and marketing core concepts
What is Product Research in scope of Marketing Research? Product Research: Product research is related with the conversion of customer require to tangible product offer.
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