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Channel - management decisions: after a company has chosen alternative, individual intermediaries' must be selected trained, motivated, and evaluated. Channel arrangements must
#quest explain the ansoff product or makerting mix and its revance in makerting.
Importance of the marketing in under developed or developing economy : Marketing has a special significance in under developed economics. A rapid development of the economy is p
Illustrate the overview of Trade Advertisement? Trade Advertisement: • Advertisement addressed to wholesalers, • Advertisement addressed to distributors, agents, •
With aid of an example of a manufacturer, define segmentation?
Determine about the Competition- pricing decisions Price charged by the competitor for similar product is a significant determinant of price. A marketer wouldn't like to ch
What are the interest of organization, customers and society? We should be specified here the interests of the organization, customers, and society. Very frequently these inter
State the Types of channels of distribution Generally we don't buy goods directly from the producers. Producers/manufacturers usually use services of one or more middlemen to s
defition of place
The balance of the communications mix Role of advertising and sales promotions in business-to-business communications is mainly to support personal selling effort. This cont
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