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Q. Message - Source of advertisement?
Message-Source:- Person who converse the message of advertiser to the target audience.
Also known as brand-ambassador instance sport person, film star and winner of beauty contests etc
Instance- ORAL-B toothpaste and brush-dentist give the ad message.
Question: Whether in the workplace or on the football field, or amongst members of a community and especially in the service industry, effective teamwork produce incredible res
Ambush Marketing is a purposeful attempt by a business or brand to relate itself with an occasion (often a sporting event) so as to gain some of the advantages related with being
What is Multi Segment Approach for selecting target markets? Multi segment Approach: As an organization directs its marketing attempts at two or more segments through dev
Competitive branding strategy: There are three branding policies and strategies: 1. Brand policies and strategies adapted by the manufactures 2. Brand polici
1. What is test marketing? Explain the various approaches that are followed by FMCG companies in test marketing.
Advertising is frequently criticized for its excessive persuasiveness. It creates unnecessary want for the products which buyers don't need or can't afford. Occasionally by promoti
The Impact of the salesman on the turn over of a non alcoholic beverage producer.
Should video game companies continue to alter their products to include other functions, such as email?
Problem 1: The development of market segmentation and target marketing reflect the movement away from production orientation towards marketing orientation. Discuss. Problem
pros, cons and risk associated with core marketing strategies of nike
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