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Few media-image vehicles enjoy improved image in comparison to other media vehicles. Media-image improves the communication value of advertisement. Good repute of editorial board well established media enjoy better image among public therefore advertisements given in such media enhance the credibility and trust of advertisements. Therefore media with good image should be selected.
APPLICATION OF E COMMERCE IN VALUE CHAIN INTEGRATION
Explain about the order generation in personal selling process. Order generation: This process is very significant one in the whole personal selling process. At this stag
CASE STUDY- Chubb Security Systems Chubb, an organization noted for its locks and security systems, developed a security product particularly suited to manufacturing organizat
Question 1: Critically determine different ways in which competitor advantage may be assessed for a service industry organisation operating in Mauritius. Question 2: Cr
In a production of West Side Story, eight actors are considered for the male roles of Tony, Riff, and Bernardo. Is this a permutation or combination?
Defining Marketing Communications There is no universal definition of marketing communications and there are many interpretations of the subject. Table below represents some o
importance of Balancing Customer and Competitor Orientations
How are public relation Support Company? Public relations also help the company to attain its full potential. They give feedback to the company through the public. This typical
the rise of personal computers in the mid 1980s spurred interest in computer games
1. Nike is one of the most recognized and loved brands in the world. Based on the definition of a brand, how does Nike epitomize a good brand? 2. Brands grow over time, but should
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