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Q. Measuring the Advertising Effectiveness?
Measuring the Advertising Effectiveness
The need or significance of evaluating the effectiveness of advertising arises for a number of reasons.
1) To validate the cost of Advertising
2) To Exercise manage on advertising Campaign
3) To calculate Ad-Copy.
4) To compare dissimilar Market Area
5) For effectual Media-Planning and Media-Scheduling in Future.
6) To know the diffusion Point of advertising.
7) To reduce squander in the Amount Spent on Advertising.
Gathering data depends on nature of data, objective of the data collection and require information. By the help of proposed a new information system the objective is to collect
what are significant factors that have led to the success of shoppers'''' sto
hstory of marketing
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Question 1 (a) Relate the importance of well linking any visual aid to its specific message and explain the functions that visual aids can have. (b) The marketing officer of
x + 3y + z = 10 2x + y - z = 1 3x - 2y - 8z = -3
How is customer relationship affected in business market and the consumer market? Close Supplier: In Customer relationship there is a smaller customer base but having s
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