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Should pricing reflect the cost of making the product, by an economic value approach, or should prices reflect the perceived value of the product
exblin the vireous functin of marekting management
one primary segmets and two secondary segments
Illustrates the Social Environment in marketing activities? Social Environment: Social Environment Living standards and quality of life Green movement: the trend occurri
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explain why marketing channels promote not only economic systems but also social systems
Should video game companies continue to alter their products to include other functions such as email?
What is Line Stretching? Line Stretching: Decision associated to line stretching is taken when the marketer feels he can raise his profits through either adding or droppi
How is routinisation facilitated in development of exchange system? Routinisation facilitates the development of the exchange system. This leads to standardization of goods and
Question 1: (a) Describe what you understand by the "Concept of Integrated marketing" (b) Explain five types of marketing communication that Hilton Hotels can use and prov
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