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How to explain the wheel of life
Question 1: (a) CRM means different things to different people. For one it is direct mailing for others it is an IT system. Draw a diagram and discuss the basic model for CR
Advertiser must avoid giving his advertising work that agency that handles the advertising work of his competitor. For the reason that in that case ad agency mayn't be in a positio
exchange oriented stage
how to do market segmentation
need help!
topic review on setting product strategy
1. As the first to set up an international air express business in 1969, DHL had the first- mover advantage over other companies. Is being a first mover as advantageous for a servi
How is customer relationship affected in business market and the consumer market? Close Supplier: In Customer relationship there is a smaller customer base but having s
Global Marketing The activity of a global corporation that searches to get long- run, large-scale production efficiencies by producing standardized products of good value and
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