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What are the ways devised in competition by Theodore Levitt? Several of the ways devised in words of Theodore Levitt to outsmart the competition are as: a. Be a customer led
what is branding???
Explain Henry Assael Model of buying decision behaviour along with the diagram
New Product development Process Idea Generation In the new-product development procedure, the first step is idea generation, which is the systematic discovery for new p
How are Indian customers visiting Shopper''s stop any different from customers of developed western countries?
The Marketing Concept The marketing concept holds that gaining organizational goals based on determining the wants and needs of target markets and delivering the desired satis
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the consumer report indicates how customers perceive your product offerings. For example, Reliability(MTFB) is very important to performance customers. What is the current MTFB for
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Explain the retailers in primary participants of distribution channels. Retailers: Retailers are all the establishments involved in selling merchandise for household or p
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