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Select an existing business that has recently launched a new product. You may also use your own company. Consider how the organization's marketing strategy has benefited the new product's offering. Further consider how the marketing strategy is aligned with the overall strategy of the organization.
Additional items to include in this assignment are:
Mensa
Explain how Material Requirements Planning (MRP) might improve operations. Reduced stock holding MRP can simplify inventory control and levels of stock holding may be de
Discuss the ways in which the strategies of the functional areas of an organisation should support the other levels of strategy. In describing how the functional strategies sup
what is the greatest takeaway from this case in terms of strategic management
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Task: Based on findings of Assignments 1 and 2 (including feedback on your assignments from your lecturer), you are required to develop a Strategic Marketing Plan for your selecte
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Opportunities: The hotel has now 20 spacious rooms that can offer excellent comfort and luxury to the upper middle class people who visit the place. The rooms are completely booke
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